WELCOME TO THE TD REPLY BLOG
Here, our experts share insights into our work, products, as well as hot topics related to data-driven marketing, creative strategy, China, and more. This is the right place for anyone interested in first-hand expertise on the interplay between data, business, and creativity.
Insights
Report
Singles' Day 2022: Which fashion brands garnered the most attention?
Our buzz analysis reveals which fashion brands garnered the most attention from the Chinese consumers.
Whitepaper: Luxury in the Eye of the Chinese Consumer
This whitepaper offers a unique glimpse into intricancies of the Chinese luxury market, answering a range of high-level strategic questions for marketers.
The Top 10 Luxury Fashion Brands in China 2021
Our buzz analysis reveals what premium fashion brands are driving online discussions among Chinese consumers.
What We Can Learn from China’s Digital Economy
Why marketers should keep a close eye on the Chinese advertising industry.
The 12 Myths of Marketing in China
A veil of misconceptions and misunderstandings surrounds the world’s most populous state. Here is what Western marketers should be aware of.