WELCOME TO THE TD REPLY BLOG
Here, our experts share insights into our work, products, as well as hot topics related to data-driven marketing, creative strategy, China, and more. This is the right place for anyone interested in first-hand expertise on the interplay between data, business, and creativity.
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![Report: How COVID-19 Changed Ad Campaigns](https://www.tdreply.de/wp-content/uploads/DCS_corona.jpeg)
Report: How COVID-19 Changed Ad Campaigns
Using its unique Data Creativity Score (DCS) approach, TD Reply measured, compared and scored the creative impact of COVID-19 campaigns.
![COVID-19 Impact Report Series](https://www.tdreply.de/wp-content/uploads/catalyst_canvas-1.jpeg)
COVID-19 Impact Report Series
How did the COVID-19 crisis impact various industries in the affected countries?